ING Expands Run for Something Better to Support Youth Fitness
ING announced today an expansion of the ING Run For Something Better, the charitable companion to the company’s running event sponsorships, which will allow the public to support local running programs for children.
“The sport of running helps build stronger bodies and minds, which can help build better communities,” said Tom Waldron, executive vice president, ING Americas. “The ING Run For Something Better is our commitment to help ensure every child gets a healthy start to life through fitness, and now we want everyone to get involved.”
In addition to ING’s corporate commitment of $1.2 million to support youth running and fitness programs in New York City over the course of its sponsorship of the ING New York City Marathon, the fundraising component of the ING Run For Something Better is a way for runners and others to get involved. Individuals can make donation to a special ING Run For Something Better charitable fund at www.ingrunforsomethingbetter.com to get kids off on the right foot to leading active and productive lives. Donations can also be made the ING New York City Marathon Expo, the ING Direct Cafand the New York Road Runners office.
Those who make donations of $10 or more will receive a special pair or orange shoelaces to show they are “tied” to supporting youth running and fitness programs.
“I encourage everyone in New York City – whether they are running the marathon or cheering – to wear their orange laces as a visible way to show their support for children,” said Waldron.
Proceeds from every donation made in conjunction with the ING New York City Marathon will directly benefit the New York Road Runners’ Foundation to support its “Mighty Milers” school-based running programs for New York City kids.
Since 2003, ING has financially supported school-based and summer running and fitness programs in New York City through the New York Road Runners’ Foundation and the City Parks Foundation. The ING Run For Something Better has provided more than $600,000 to community organizations to support running and fitness initiatives and has made running a year-round part of the lives of more than 5,000 New York City children.
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ING is a global financial institution of Dutch origin offering banking, insurance and asset management to more than 60 million private, corporate and institutional clients in more than 50 countries. With a diverse workforce of over 115,000 people, ING comprises a broad spectrum of prominent companies that increasingly serve their clients under the ING brand.
In the U.S., the ING family of companies offer a comprehensive array of financial services to retail and institutional clients which include life insurance, retirement plans, mutual funds, managed accounts, alternative investments, direct banking, institutional investment management, annuities, employee benefits, financial planning, and reinsurance. ING holds top-tier rankings in key U.S. markets and serves over 14 million customers across the nation. For more information, visit www.ing.com.